Big Networks Video Streaming Compared

Posted on September 16th, 2007.

Last 100 takes a look at the streaming video offered by 5 U.S. brodacast networks:

The good news: Major U.S. television networks continue to embrace Internet technology and are putting their shows on the Web for online viewing, just like they did last year.

The bad news: Their online offerings remain sporadic; their Internet strategies feel like “we have to” rather than “we want to”; and — worst of all — they still haven’t embraced the idea that we are living in a new digital world, with different rules, participants, and expectations all around.

Let’s hope networks keep moving in the right direction. As Tivo has proven, we want to live in an ‘on demand’ world.

Read the whole thing.

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